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	<title>Dan Wood Communications &#187; reputation</title>
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		<title>Tangled web of NHS online</title>
		<link>http://danwoodcomms.co.uk/2010/08/tangled-web-of-nhs-online/</link>
		<comments>http://danwoodcomms.co.uk/2010/08/tangled-web-of-nhs-online/#comments</comments>
		<pubDate>Thu, 12 Aug 2010 19:24:15 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[brand]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[efficiency]]></category>
		<category><![CDATA[IT]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[reputation]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=349</guid>
		<description><![CDATA[A leaked Department of Health report found that NHS websites are often hard to find, badly designed and not wanted by the public.  It’s findings aren’t surprising. The NHS needs to develop and value its online assets as purposeful tools for helping deliver the business.
]]></description>
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		<title>Where do reforms leave NHS comms?</title>
		<link>http://danwoodcomms.co.uk/2010/07/where-do-reforms-leave-nhs-comms/</link>
		<comments>http://danwoodcomms.co.uk/2010/07/where-do-reforms-leave-nhs-comms/#comments</comments>
		<pubDate>Thu, 15 Jul 2010 15:11:24 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[brand]]></category>
		<category><![CDATA[consultation]]></category>
		<category><![CDATA[internal communications]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[Department of Health]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[reform]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[White Paper]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=347</guid>
		<description><![CDATA[The white paper leaves an uncertain future for NHS communications. There are big questions that need to be addressed. Who will be responsible for the reputation of the NHS? And who now leads engagement with local people on hospital changes?]]></description>
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		<title>Can sponsorship offset comms cuts?</title>
		<link>http://danwoodcomms.co.uk/2010/06/can-sponsorship-help-offset-comms-cuts/</link>
		<comments>http://danwoodcomms.co.uk/2010/06/can-sponsorship-help-offset-comms-cuts/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 11:00:36 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[brand]]></category>
		<category><![CDATA[campaigns]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[cuts]]></category>
		<category><![CDATA[Department of Health]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[partnerships]]></category>
		<category><![CDATA[private sector]]></category>
		<category><![CDATA[public sector]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[sponsorhip]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=343</guid>
		<description><![CDATA[As budgets are cut, how can private sector sponsorship support public sector communications?  What are the considerations, and how can you ensure ‘brand-fit’ in a communications partnership?]]></description>
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		<title>NHS needs new approach to consultation</title>
		<link>http://danwoodcomms.co.uk/2010/05/nhs-needs-new-approach-to-consultation/</link>
		<comments>http://danwoodcomms.co.uk/2010/05/nhs-needs-new-approach-to-consultation/#comments</comments>
		<pubDate>Sun, 09 May 2010 15:04:40 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[campaigns]]></category>
		<category><![CDATA[consultation]]></category>
		<category><![CDATA[internal communications]]></category>
		<category><![CDATA[media]]></category>
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		<category><![CDATA[councillors]]></category>
		<category><![CDATA[cuts]]></category>
		<category><![CDATA[efficiency]]></category>
		<category><![CDATA[election]]></category>
		<category><![CDATA[hung parliament]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[purdah]]></category>
		<category><![CDATA[reconfiguration]]></category>
		<category><![CDATA[reputation]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=339</guid>
		<description><![CDATA[Expect a spate of reorganisations and reconfigurations this week as the NHS unveils plans for that have been kept under wraps during election purdah. Implementing the changes won’t be easy though, especially with another election likely sooner rather than later and improvements are needed to the way the NHS approaches reconfiguration and to the rules governing consultations.
]]></description>
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		<title>The sidewiki cometh?</title>
		<link>http://danwoodcomms.co.uk/2010/01/the-sidewiki-cometh/</link>
		<comments>http://danwoodcomms.co.uk/2010/01/the-sidewiki-cometh/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 18:26:29 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[brand]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[choice]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[sidewiki]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=286</guid>
		<description><![CDATA[You’d have to be a fool, or someone seeking a topical introduction for a blog post, to make predictions for the coming year.  So, I’ll stick my neck out and predict that this time next year we’ll all be much more familiar with the Google ‘sidewiki’, a new front on fight to manage reputations.]]></description>
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		<title>Glimmer of hope in Manchester gloom</title>
		<link>http://danwoodcomms.co.uk/2009/11/hope-glimmers-in-manchester-gloom/</link>
		<comments>http://danwoodcomms.co.uk/2009/11/hope-glimmers-in-manchester-gloom/#comments</comments>
		<pubDate>Wed, 25 Nov 2009 22:30:00 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[media]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[Communicate 09]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[council]]></category>
		<category><![CDATA[Department of Health]]></category>
		<category><![CDATA[election]]></category>
		<category><![CDATA[flu]]></category>
		<category><![CDATA[local]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[public sector]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[spending]]></category>
		<category><![CDATA[swine flu]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=264</guid>
		<description><![CDATA[The mood at Communicate 09, the national NHS comms conference, was pretty gloomy this week.  Outside the old Victorian Palace Hotel in Manchester it was grey and damp; inside cold and dingy.  What really brought the mood down was the collective awareness of the massive financial challenge facing public services in the coming year.  But is there an opportunity for some good to come out of the challenges ahead?]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What would Max do?</title>
		<link>http://danwoodcomms.co.uk/2009/10/what-would-max-do/</link>
		<comments>http://danwoodcomms.co.uk/2009/10/what-would-max-do/#comments</comments>
		<pubDate>Sun, 25 Oct 2009 12:35:49 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[media]]></category>
		<category><![CDATA[board]]></category>
		<category><![CDATA[crisis management]]></category>
		<category><![CDATA[HSJ]]></category>
		<category><![CDATA[Max Clifford]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[reputation]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=242</guid>
		<description><![CDATA[When faced with a media onslaught, is it enough to simply ask ‘What would Max Clifford do?’ as suggested by one health service commentator? Or is it more appropriate to have senior-level professional communications support in place before the proverbial hits the fan?  Hmmm, I wonder.
]]></description>
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