Tag Archives: private sector

Can sponsorship offset comms cuts?

As budgets are cut, how can private sector sponsorship support public sector communications? What are the considerations, and how can you ensure ‘brand-fit’ in a communications partnership? Read more ...
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Glass half full or empty?

With PR industry leaders predicting a year of growth in 2010, while public sector comms prepare for massive cuts in public spending, is the glass half full or half empty this Christmas? Read more ...
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We’re all as bad as each other

The assumption that the commercial imperative has put the private sector ahead of the public in the use of online communications is a bit unfair - it seems we're all as bad as each other. Read more ...
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