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Tag Archives: cuts
A tale of two conferences
While public sector communicators at the CIPR local public services conference discuss unified services and shared comms functions, GPs are given their greatest communications challenge as they are told they will need to explain their rationing decisions to patients.
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Can sponsorship offset comms cuts?
As budgets are cut, how can private sector sponsorship support public sector communications? What are the considerations, and how can you ensure ‘brand-fit’ in a communications partnership? Read more ...
NHS needs new approach to consultation
Expect a spate of reorganisations and reconfigurations this week as the NHS unveils plans for that have been kept under wraps during election purdah. Implementing the changes won’t be easy though, especially with another election likely sooner rather than later and improvements are needed to the way the NHS approaches reconfiguration and to the rules governing consultations.
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Glass half full or empty?
With PR industry leaders predicting a year of growth in 2010, while public sector comms prepare for massive cuts in public spending, is the glass half full or half empty this Christmas?
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Facing up to cuts in health comms
With No10 revealing that the Department of Health’s comms budget is to be cut to pay for more personal care for the elderly, the department and the NHS are going to have to get more inventive to deliver effective health promotion campaigns. Read more ...
The wisdom of crowds
Politicians are queuing up at the party conferences to pledge which bits of the public sector they’ll axe in the race to cut government spending. But the cuts that are likely to win the most votes aren’t necessarily going to be the ones that will bring the greatest savings. Read more ...
Health reforms offer opportunity to improve comms