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	<title>Dan Wood Communications &#187; marketing</title>
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		<title>CIPR event: Public health communications in a ‘new’ NHS environment</title>
		<link>http://danwoodcomms.co.uk/2011/04/cipr-event-public-health-communications-in-a-%e2%80%98new%e2%80%99-nhs-environment/</link>
		<comments>http://danwoodcomms.co.uk/2011/04/cipr-event-public-health-communications-in-a-%e2%80%98new%e2%80%99-nhs-environment/#comments</comments>
		<pubDate>Fri, 15 Apr 2011 08:48:28 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[campaigns]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[CIPR]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=374</guid>
		<description><![CDATA[The CIPR Local Public Services Health and Medical and Groups are co-hosting an evening for local government and health communicators to meet and discuss how they might work together, with emerging GP consortia, to deliver effective communications strategies and improved public health outcomes.]]></description>
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		<title>Can sponsorship offset comms cuts?</title>
		<link>http://danwoodcomms.co.uk/2010/06/can-sponsorship-help-offset-comms-cuts/</link>
		<comments>http://danwoodcomms.co.uk/2010/06/can-sponsorship-help-offset-comms-cuts/#comments</comments>
		<pubDate>Thu, 17 Jun 2010 11:00:36 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[brand]]></category>
		<category><![CDATA[campaigns]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[cuts]]></category>
		<category><![CDATA[Department of Health]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[partnerships]]></category>
		<category><![CDATA[private sector]]></category>
		<category><![CDATA[public sector]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[sponsorhip]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=343</guid>
		<description><![CDATA[As budgets are cut, how can private sector sponsorship support public sector communications?  What are the considerations, and how can you ensure ‘brand-fit’ in a communications partnership?]]></description>
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		<title>New government comms roster</title>
		<link>http://danwoodcomms.co.uk/2010/02/new-government-comms-roster/</link>
		<comments>http://danwoodcomms.co.uk/2010/02/new-government-comms-roster/#comments</comments>
		<pubDate>Tue, 16 Feb 2010 14:08:04 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[brand]]></category>
		<category><![CDATA[campaigns]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[internal communications]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[COI]]></category>
		<category><![CDATA[DCSF]]></category>
		<category><![CDATA[efficiency]]></category>
		<category><![CDATA[procurement]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=300</guid>
		<description><![CDATA[Interesting news this week that the Department for Children, Schools and Families is looking to set up a roster of creative agencies that all government departments can use, in parallel to the COI’s rosters.  What is driving this move, and can it help improve efficiency?    ]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>The sidewiki cometh?</title>
		<link>http://danwoodcomms.co.uk/2010/01/the-sidewiki-cometh/</link>
		<comments>http://danwoodcomms.co.uk/2010/01/the-sidewiki-cometh/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 18:26:29 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[brand]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[choice]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[sidewiki]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=286</guid>
		<description><![CDATA[You’d have to be a fool, or someone seeking a topical introduction for a blog post, to make predictions for the coming year.  So, I’ll stick my neck out and predict that this time next year we’ll all be much more familiar with the Google ‘sidewiki’, a new front on fight to manage reputations.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Glass half full or empty?</title>
		<link>http://danwoodcomms.co.uk/2009/12/glass-half-full-or-empty/</link>
		<comments>http://danwoodcomms.co.uk/2009/12/glass-half-full-or-empty/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 21:06:15 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[brand]]></category>
		<category><![CDATA[internal communications]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[public affairs]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[cuts]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[PR Week]]></category>
		<category><![CDATA[PRCA]]></category>
		<category><![CDATA[private sector]]></category>
		<category><![CDATA[public sector]]></category>
		<category><![CDATA[spending]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=277</guid>
		<description><![CDATA[With PR industry leaders predicting a year of growth in 2010, while public sector comms prepare for massive cuts in public spending, is the glass half full or half empty this Christmas?
]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facing up to cuts in health comms</title>
		<link>http://danwoodcomms.co.uk/2009/10/facing-up-to-cuts-in-health-comms/</link>
		<comments>http://danwoodcomms.co.uk/2009/10/facing-up-to-cuts-in-health-comms/#comments</comments>
		<pubDate>Sun, 11 Oct 2009 20:09:06 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[campaigns]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[social marketing]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[alcohol]]></category>
		<category><![CDATA[Andy Burnham]]></category>
		<category><![CDATA[Central Office of Information]]></category>
		<category><![CDATA[Change for Life]]></category>
		<category><![CDATA[COI]]></category>
		<category><![CDATA[cuts]]></category>
		<category><![CDATA[Department of Health]]></category>
		<category><![CDATA[health promotion]]></category>
		<category><![CDATA[Know Your Limits]]></category>
		<category><![CDATA[National Social Marketing Centre]]></category>
		<category><![CDATA[NHS]]></category>
		<category><![CDATA[No10]]></category>
		<category><![CDATA[obesity]]></category>
		<category><![CDATA[PCTs]]></category>
		<category><![CDATA[public health]]></category>
		<category><![CDATA[smoking]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=184</guid>
		<description><![CDATA[With No10 revealing that the Department of Health’s comms budget is to be cut to pay for more personal care for the elderly, the department and the NHS are going to have to get more inventive to deliver effective health promotion campaigns.]]></description>
		<wfw:commentRss>http://danwoodcomms.co.uk/2009/10/facing-up-to-cuts-in-health-comms/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A retort to the annual report</title>
		<link>http://danwoodcomms.co.uk/2009/09/a-retort-to-the-annual-report/</link>
		<comments>http://danwoodcomms.co.uk/2009/09/a-retort-to-the-annual-report/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 19:00:13 +0000</pubDate>
		<dc:creator>Dan Wood</dc:creator>
				<category><![CDATA[brand]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[public affairs]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[annual report]]></category>
		<category><![CDATA[NHS]]></category>

		<guid isPermaLink="false">http://danwoodcomms.co.uk/?p=139</guid>
		<description><![CDATA[Annual reporting provides crucial accountability and transparency for publically funded organisations and businesses alike.  But with most annual reports little more than exercises in vanity publishing, are they worth the (nicely laid-out and designed) paper they are printed on?
]]></description>
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