Category Archives: consultation

Health reforms offer opportunity to improve comms

NHS communicators have their hands full. While grappling with the structural changes of the government’s reforms, they also need to help deliver £15-20bn of savings over the next few years. While the floundering reform plans may feel like an unwelcome distraction, they do offer potential opportunities that might make the task easier. Read more ...
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Lessons learned from successful reconfiguration

The lessons learned from a successful service reconfiguration consultation in Sussex have shown the importance of strong joint working between organisations, clinical engagement, commissioner involvement and good working relationships with partners. Read more ...
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Where do reforms leave NHS comms?

The white paper leaves an uncertain future for NHS communications. There are big questions that need to be addressed. Who will be responsible for the reputation of the NHS? And who now leads engagement with local people on hospital changes? Read more ...
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NHS needs new approach to consultation

Expect a spate of reorganisations and reconfigurations this week as the NHS unveils plans for that have been kept under wraps during election purdah. Implementing the changes won’t be easy though, especially with another election likely sooner rather than later and improvements are needed to the way the NHS approaches reconfiguration and to the rules governing consultations. Read more ...
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Measuring quality not quantity

With plans emerging to count the number of press releases issued by councils, could the experience of primary care trusts offer a better solution to the age-old problem of demonstrating communications effectiveness? Read more ...
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Whatever happened to Second Life?

With Friends Reunited sold this week for a £150m loss and claims that Second Life's user figures are not as healthy as they seem, what do the rise and fall of these internet phenomena tell us about the future of Twitter? Read more ...
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